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|a 9788027125852
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|a 659
|x Reklama. Public relations. Médiá
|2 konspekt
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| 080 |
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|a 659.131.2
|2 2011
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| 080 |
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|a 658.8:316.77
|2 2011
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|a 81`42
|2 2011
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|a (035)
|2 2011
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| 100 |
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|a Untermüller, Vojtěch,
|d 1978-
|4 aut
|9 668291
|
| 245 |
1 |
0 |
|a Manuál copywritingu
|b jak se přes víkend naučit psát pro reklamu a marketing a vítězit v každodenních bitvách o pozornost a peněženky
|c Vojtěch Untermüller
|
| 250 |
|
|
|a První vydání
|
| 264 |
|
1 |
|a Praha
|b Grada
|c 2019
|
| 300 |
|
|
|a 116 strán
|c 21 cm
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
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| 337 |
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|a bez média
|b n
|2 rdamedia
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| 338 |
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|a zväzok
|b nc
|2 rdacarrier
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|a Obsahuje bibliografické odkazy
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| 650 |
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|a reklamné texty
|2 SNKPH
|9 75027
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| 650 |
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|a marketingová komunikácia
|2 SNKPH
|9 2300
|
| 650 |
0 |
7 |
|a psychológia predaja
|2 SNKPH
|9 14374
|
| 650 |
0 |
7 |
|a písomný prejav
|2 SNKPH
|9 71539
|
| 650 |
0 |
7 |
|a Advertising copy
|2 SNKPHeng
|9 338654
|
| 650 |
0 |
7 |
|a Communication in marketing
|2 SNKPHeng
|9 265704
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| 650 |
0 |
7 |
|a Psychology of sellin
|2 SNKPHeng
|9 668292
|
| 650 |
0 |
7 |
|a Written languag
|2 SNKPHeng
|9 668293
|
| 655 |
|
7 |
|a príručky
|2 SNKPH
|9 74364
|
| 655 |
|
7 |
|a Handbooks, manuals, etc.
|2 SNKPHeng
|9 90964
|
| 919 |
|
|
|a 978-80-271-2585-2
|
| 999 |
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|c 1033412
|d 1035342
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|r 2025-03-20 00:00:00
|w 2026-02-24
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