Pötz, M., & Prügl, R. THE LEAD USER METHOD: A SUCCESSFUL APPROACH FOR INTEGRATING CUSTOMERS INTO THE INNOVATION PROCESS.
Chicago Style (17th ed.) CitationPötz, Marion, and Reinhard Prügl. THE LEAD USER METHOD: A SUCCESSFUL APPROACH FOR INTEGRATING CUSTOMERS INTO THE INNOVATION PROCESS.
MLA (9th ed.) CitationPötz, Marion, and Reinhard Prügl. THE LEAD USER METHOD: A SUCCESSFUL APPROACH FOR INTEGRATING CUSTOMERS INTO THE INNOVATION PROCESS.
Warning: These citations may not always be 100% accurate.
