The use of cluster analysis in B2B marketing research monograph

Bibliographic Details
Main Authors:	Kozel, Roman, 1974- (Author), Vilamová, Šárka (Author), Piecha, Marian (Author)
Format:	Book
Language:	English
PhysicalDescription:	82 s. grafy, tab. 25 cm
Published:	Košice Technická univerzita 2014
ISBN:	9788055317649
Edition:	1st ed.
Subjects:	marketingový výskum Marketing research zhluková analýza Cluster analysis kolektívne monografie Collective monographs

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