Cover Image

Co je branding?

Bibliographic Details
Main Author:	Healey, Matthew (Author)
Other Authors:	Novotná, Jana, 1952- (Translator)
Format:	Book
Language:	Czech English
PhysicalDescription:	256 s. fareb. fotogr., ilustr. 23 cm
Published:	V Praze Slovart 2008
ISBN:	9788073911676
Subjects:	obchodné značky marketingová komunikácia reklama a propagácia Brand name products Communication in marketing Advertising príručky prípadové štúdie Handbooks, manuals, etc. Case studies

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