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Marketing orientovaný na seniorov

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Bibliographic Details
Main Author: Lesáková, Dagmar, 1949- (Author)
Format: Book
Language:Slovak
PhysicalDescription:112 s. fotogr., ilustr., sch., tab. 21 cm
Published: Bratislava Ekonóm Ekonomická univerzita 2016
ISBN:9788022543750
Edition:1. vyd.
Subjects:
marketing
seniori
Communication in marketing
Older people
marketingová komunikácia
monografie
Monographs

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