Perspectives on consumer behaviour theoretical aspects and practical applications

Bibliographic Details
Other Authors:	Sroka, Włodzimierz, 1967- (Editor)
Format:	Book
Language:	English
PhysicalDescription:	xx, 338 strán grafy, mapy, schémy, tabuľky 24 cm
Published:	Cham Springer 2020
ISBN:	9783030473792
ISSN:	1431-1941
Series:	Contributions to Management Science
Subjects:	spotrebiteľské správanie Consumer behavior spotrebitelia Consumers marketingový výskum Marketing research branding Branding (Marketing) monografie Monographs

Slovenská národná knižnica

Holdings details from Slovenská národná knižnica
Call Number:	snkSC 191670
Copy 17A1449456 snkSC 191670 Available for in-library use only