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Influence of customer on gener...
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Influence of customer on general management functions, marketing and CRM
Bibliographic Details
Main Authors:
Kubina, Milan, 1973-
(Author)
,
Lendel, Viliam, 1982-
(Author)
Format:
Article
Language:
Slovak
English
Subjects:
manažment procesov
manažment vzťahov so zákazníkmi
zákaznícky marketing
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